Campaign Asia

GroupM China appoints group CFO

Tue, 21 May 2013 17:59:00 GMT

GroupM China is pleased to announce today the appointment of Swee Leng Ng as Group Chief Financial Officer, GroupM China, effective June 2013.

Cannes Lions names YouTube's Salar Kamangar as Media Person of the Year 2013

Tue, 21 May 2013 17:03:00 GMT

Cannes Lions is proud to honour YouTube CEO Salar Kamangar, who leads the video community that 1 billion people across the globe use to access information, share video, and shape culture.

MediaCorp names MD

Tue, 21 May 2013 15:44:00 GMT

SINGAPORE - MediaCorp is pleased to announce the appointment of Tony Lai as its managing director, experiences and outreach from 3 June.

Peter Hutton leaves Fox Sports, team led by Dawes to take over

Tue, 21 May 2013 14:55:00 GMT

SINGAPORE - Peter Hutton, senior vice-president of sports based in Singapore, has left Fox International Channels (FIC) to return to the UK as chief operating officer of international media rights company, MP & Silva Group.

TripAdvisor names 2013 Travellers’ Choice destinations

Tue, 21 May 2013 14:54:00 GMT

KUALA LUMPUR - TripAdvisor, the world’s largest travel site, today announced the winners of its 2013 Travellers’ Choice Destinations awards.

M&C Saatchi ceases creative operations in Hong Kong

Tue, 21 May 2013 14:50:00 GMT

HONG KONG - As M&C Saatchi's office in Hong Kong becomes less and less significant in terms of revenue contribution, its core creative and account departments have been closed after a run of 18 years in the territory.

How Shell is building its brand in SEA and India

Tue, 21 May 2013 14:50:00 GMT

SINGAPORE - Motorcycle lubricant brand Shell Advance premiered its ambitious six-part series ‘Freedom Riders Asia’ a couple of nights ago in an effort to tap into the booming Asian motorcycle market.

Havas Media reportedly bags media duties for Simmtronics

Tue, 21 May 2013 14:47:00 GMT

INDIA - India-based technology company Simmtronics has awarded its media duties to Havas Media India.

Reading Room names international group director

Tue, 21 May 2013 14:42:00 GMT

Sebastian Troenhas joined Reading Room as their new International Group Director.

New Exco to take IAA Into Diamond Jubilee

Tue, 21 May 2013 14:40:00 GMT

KUALA LUMPUR - As the International Advertising Association (IAA) celebrates its 75th anniversary this year, the Malaysian chapter of the international organization has elected its 2013 Executive Committee.

Spinn appointed by Sino-Singapore Tianjin Eco-City for the second year

Tue, 21 May 2013 14:40:00 GMT

Local agency Spinn Pte Ltd has been appointed by Sino-Singapore Tianjin Eco-City Investment and Development Co., Ltd (SSTEC) as its Integrated Marketing Communications Agency for the second year, from now till Mar 31, 2014.

Google’s Ale Vendramin joins Reprise Media

Tue, 21 May 2013 14:37:00 GMT

Senior Google executive Ale Vendramin has joined search and social agency Reprise Media Australia as general manager.

OMD Singapore promotes Elisa Chua to Business Director

Tue, 21 May 2013 14:33:00 GMT

SINGAPORE - OMD Singapore has promoted Elisa Chua to Business Director with immediate effect.

Brands move to give Asian consumers the faster food they want

Tue, 21 May 2013 14:25:00 GMT

Food brands looking to grow their footprint in Asia are responding to consumers’ increasing appetite for convenience, with product innovations and creative marketing campaigns based on a sound understanding of local culture, habits and tastes.

The future of design in Asia: Brands must be adventurous

Tue, 21 May 2013 14:15:00 GMT

Tips on how businesses and brands can leverage design in surprising ways.

Peering at the future of design in Asia

Tue, 21 May 2013 14:15:00 GMT

Campaign Asia-Pacific presents a showcase of some of Asia-Pacific's hottest young designers. For opinions from these designers on how brands should harness the power of design, please see the related-article link at the bottom of the page.

The good, bad and ugly about variable pricing

Tue, 21 May 2013 13:10:00 GMT

Variable pricing can strengthen a bottom line. But it can also alienate customers.

Aegis Singapore paints mural with Social Creatives

Tue, 21 May 2013 13:01:00 GMT

When Aegis Singapore made the move to its new office, it decided to commission a mural that would bring the team together to contribute to a worthy cause. The media group commissioned Social Creatives, a non-profit arts enterprise that aims to promote art with a purpose to design the mural. The work of art was completed on 1 April.

Global media industry veteran Terry Horsmon appointed Managing Director, Shanghai, Metan Development Group

Tue, 21 May 2013 12:24:00 GMT

Twenty-seven year media industry veteran Terry Horsmon has been named Managing Director, Shanghai, Metan Development Group (Metan), the announcement was made today by Larry Namer, President/CEO, Metan.

Diageo Hong Kong hosts bartending competition at W Hotel

Tue, 21 May 2013 12:02:00 GMT

Ten professional bartenders from Hong Kong and Macau competed in Diageo Hong Kong’s second bartending competition, which took place on 12 May at the W Hotel. A panel of judges included Marc Rodrigues from Drinks World Asia and Kae Yin, Asia Pacific’s World Class Bartender of the Year 2012.

mInteraction names head of digital strategy

Mon, 20 May 2013 19:04:00 GMT

BANGKOK - mInteraction, one of Thailand’s largest digital agencies, is pleased to announce the appointment of Neil Mavichak as head of digital strategy.

MediaCorp invests in Reebonz

Mon, 20 May 2013 17:26:00 GMT

SINGAPORE - MediaCorp announced that it has led the latest round of investments into Reebonz, one of the region’s fastest growing luxury online retailers.

Industry reacts to 'death by overwork' claims after passing of 24-year-old Ogilvy employee

Mon, 20 May 2013 14:59:00 GMT

BEIJING - Many in the industry are doing some soul-searching in the wake of last week's sudden workplace death of Ogilvy Public Relations employee Gabriel Li, 24, and news coverage that—fairly or not—labelled the tragedy as the result of overwork.

Brandcast Media launches in Singapore

Mon, 20 May 2013 14:58:00 GMT

SINGAPORE - London-based digital agency Brandcast Media has expanded into Asia by opening an office in Singapore.

Commercial Radio Malaysia names president

Mon, 20 May 2013 14:55:00 GMT

KUALA LUMPUR - Radio industry veteran Kudsia Kahar was elected president of Commercial Radio Malaysia (CRM) at the association’s sixteenth annual general meeting on 17 May.